TAAI endeavours to build in its constituents, and others it deals with, a commitment to :

• Apply superior technical skills to the job on hand.

• Deliver the highest  quality of service.

• Act with responsibility within sound financial parameters.

• Build trust and credibility in the marketplace.

In fulfilling its mission and supporting traditional values as well as embracing change, TAAI's objectives are to work towards :

• A committed national membership.

• Widening its area of influence by judiciously delegating authority and responsibility to Regions, Chapters and City Committees.

• Professional management of its affairs at all levels.

• A responsive and well equipped Secretariat which benefits all members.

The manner in which TAAI conducts itself on issues of trade principles and practices will determine its contribution to the Travel and Tourism industry.

TAAI welcomes this responsibility